2010 high-end flooring market leader product competition

A block-like floor has a more three-dimensional effect. If a variety of veneers are processed on a tiled floor with a specific graphic art and collage, the effect of the ground accessories is natural and more dynamic. This is the parquet floor that leads the trend of the floor. The flooring industry is a top floor art that incorporates a variety of technologies.

Brand shop: Kojima solid wood flooring

In terms of on-site plates, the parquet floor combines the natural texture of solid wood flooring and the stability of solid wood flooring. No matter whether it is evaluated from the perspective of resources and quality, parquet flooring will certainly become the mainstream variety in the flooring market, and people in the industry have a common one. According to the view, the sales of parquet flooring will rapidly increase in 2010. By 2011, parquet flooring will become the main selling product for more than 50% of high-end floor shops.

What are the main factors that determine the trend of parquet flooring?

The author has systematically studied and compared the parquet flooring and published some superficial views here in order to play a role in attracting jade.

One, the parquet floor can not afford the high price of the altar

The whole process of parquet flooring is hand-made. As an artistic floor, the design of style occupies a large proportion. It is not a craftsman who can't make detailed floor tiles. In all floor categories, solid wood flooring, laminate flooring, and solid wood composites Floors can be put into industrial production lines. The price of the products is more dependent on the price of raw materials. Only parquet flooring is a manual wood product that cannot be produced in large scale, and its manufacturing cost may be high.

The object of consumption of parquet flooring is not the majority of the common people. It is mainly targeted at a few elites in the urban mainstream. Like the Mercedes-Benz and BMW in the auto industry, it is a luxury consumer style from aristocrats. Marketing, to emphasize the details of the perfect quality standards, products based on ornamental, practical second-in-class high-end commercial positioning.

From the perspective of using space, parquet flooring is only one or two points in home decoration, and the living room floor has a prominent position, or the background wall embodies the home style. Of course, home flooring can all use parquet flooring. I believe that besides billionaires. In addition, other gold-collar workers will not be extravagant to this extent.

Second, the crude products are only short-lived

Yibi understands that at present, there are a large number of factories in the flooring industry engaged in the manufacture of parquet flooring. Many floor brands have entered a popular misconception. It seems that there is no mosaic floor, there is no high grade of the product, no parquet floor, no The big product force, so the size of the factory are crowded in the parquet floor of this single-wood bridge, because there is no control of the core process of making parquet flooring, many of the brand's parquet flooring is a crude low-grade products, this is the parquet floor Potential harm to the market.

The consumption target of the parquet floor and the use of space determine the market positioning of the parquet flooring. The crude products are only short-lived. The author here advises those factories that do not have parquet floor production capacity to not easily pay tuition fees to the deep water of the parquet floor. Ditch.

Links: User Record: History of the most complete floor installation analysis

Floor purchase space home living room background decorative floor tiles

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