Saint-Gobain Group LOGO brand new upgrade to create a new image

Abstract Following the exclusive color version of the Saint-Gobain Group's 350th anniversary last year, Saint-Gobain Group unveiled a brand new logo at the June 2nd Annual General Meeting. The new LOGO is a bridge that represents the group for more than 40 years.
Following the exclusive color version of the Saint-Gobain Group's 350th anniversary last year, the Saint-Gobain Group unveiled a new brand identity at the June 2nd Annual General Meeting.
The new LOGO has a new interpretation of the “bridge” logo that represents the group for more than 40 years. The vivid and smooth lines are used to outline the building skyline, which symbolizes the brand's brand territory in the “living space” field. The warm and bright colors have increased. The emotional relationship between Saint-Gobain and customers and end consumers.
The new logo shows Saint-Gobain's new brand positioning based on its consistent commitment to designing, producing and distributing materials to enhance personal well-being while benefiting society as a whole.
In addition to the shape of the logo, its color is also paying attention! The logo draws on 350logo's colorful colors from left to right. The five main colors are arranged in order: green represents Saint-Gobain's environmental concept; blue represents product's high-tech and innovation; red orange warm color represents consumers A warm, comfortable and happy feeling In short, the new LOGO retains some of the elements of the Saint-Gobain bridge LOGO, representing the historical and industrial advantages of Saint-Gobain; it also introduces some elements of the Saint-Gobain 350LOGO, as this is a milestone in our history. , the representative takes over the past and leads the future!

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