First, China's fingerprint lock market competition is in China. Since 2002, fingerprint identification technology products have occupied more than 80% of the market for biometric technology applications. In 2005, the fingerprint identification market in China reached 5 billion yuan, and the market share of fingerprint lock products exceeded 30%.
Some surveys have shown that the market demand for fingerprint locks in China will grow at a geometric level. It is expected that by the year 2008, only the fingerprint lock product market will reach tens of billions of yuan. In recent years, the fiery development of the real estate and infrastructure industries has also created favorable conditions for the market expansion of fingerprint locks.
Although it has broad prospects, there are few manufacturers in China's fingerprint lock market. A qualified fingerprint lock must adopt international leading smart chips and high-standard installation materials, which determines its rigid cost over RMB 1,000. At the same time, due to the high value-added technology, fingerprint lock market prices are generally comparable. Expensive, coupled with the lack of consumer awareness, has certain difficulties in market development.
Shengshi Liuhe had done a nationwide market survey when planning the promotion of the Golden Fingerprint Fingerprint Lock. The fingerprint technology industry as an emerging high-tech intelligence industry has an insurmountable technical height. To date, global fingerprint technology products have just In the initial stage, there has not yet been a strong brand of fingerprint technology products in the domestic market.
At present, there are some fingerprint lock manufacturers in the Chinese market that have entered the market development stage, such as Hangzhou Jinjiang Technology, Singapore Karmaak, Shenzhen Aidier and Changchun Hongda. However, the national business of these companies has not yet been fully implemented. Lock manufacturers provide products for government agencies and financial systems through direct sales. Prior to the promotion of the Fingerprint Fingerprint Lock in Hangzhou Jinjiang Technology, it can be said that the coverage of fingerprint locks in the Chinese market is close to blank.
Therefore, the current competition in China's fingerprint technology product market is not fierce, fingerprint lock as a new high-tech products, the biggest competition from the consumer's perception, rather than similar products; a strong fingerprint lock product, as long as the market strategy is right, In place, it is entirely possible to achieve sales breakthroughs in the short term and quickly become one of the leading companies in the fingerprint lock industry.
Second, the fingerprint lock market development trend forecast history has proved that the emergence of every new technology will bring enormous wealth opportunities. History also proves that in the fight for high-tech products, only those companies with leading technologies and brands can finally laugh.
In fact, the biometric core technology is already mature, but there are still obstacles in the development and application. As early as a few years ago, a number of fingerprint lock manufacturers had been raised, but most of them had been sold out. The concept of this batch of manufacturers could be said to be two or three beats faster than the market, but they were abandoned by the market. They played a very good role in enlightening fingerprint locks into the Chinese market, especially the engineering market.
In the next few years, with consumers’ increasing awareness of fingerprint locks, market acceptance of fingerprint locks, and the establishment of sales networks, fingerprint locks will inevitably have a revolutionary impact on the lock market. With the popularization of fingerprint lock technology, the huge profit of fingerprint locks will inevitably cause many manufacturers to follow suit and invest in production, resulting in the expansion of production capacity in the same period far beyond the expansion of the consumer market in the same period. From the perspective of the next few years, fingerprints Although the size of the lock market has increased, market competition will inevitably become fiercer. Whoever can grasp the opportunity to establish their own brand advantage before the competition will be able to dominate the future of the fingerprint lock market.
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